Tuesday, April 28, 2020
Client Case Study Karen Styles - When I Grow Up
Client Case Study Karen Styles - When I Grow Up Karen Styles is the owner of Flow and Fire, helping multi-passionate women get the words right for your career and business. But she wasnt always! When she started Dream to Done: A Guided Year to Clarify, Launch and Build Your Dream Business last February, she had a full-time job, a part-time job *and* ran an Etsy shop. Read on to see how this absolute rock star made her way to her dream business, and cut out the rest. Why did you decide to work with me? I decided to work with you because you help creative multi-passionate women create and launch their own businesses. Iâd wanted to start my own business for YEARS but I wasnât sure how to make it happen. At the end of 2018 I had gotten to a point where I was frustrated enough with my life/career and was totally ready to make a change and get your help. What were you doing work-wise when we started working together and what are you doing now? I was working full time as an ESL Instructor in a Career Centre, and working part-time in DIY Craft Studio, and was also running an Etsy shop. Now, Iâm still working as an Instructor (but will soon be going to part-time hours!). I quit the part-time job and closed my Etsy shop because I launched my business Flow + Fire in July 2019! What was your biggest takeaway from our work together? When you have the right help, itâs completely possible to sort through your ideas and figure out what works for you to create a business and a life doing what you love. Think of someone who is currently in the shoes you wore when we first started working together. What advice do you have for her? Trust your inner self to guide you and get you to where you want to be. And once you start, the biggest key is taking action toward what you want even if itâs imperfect action. Imperfect forward action beats waiting for perfection every time. Is there anything thats been a game-changer for you when it comes to your business that you can share? Wed love a good resource or a mindset/productivity tip! Getting myself out of my house for a âwork dateâ has really helped. Sometimes when Iâm working on my business from home, I come up against all sorts of resistance to the feeling of obligation but treating myself to a fancy coffee or snack (or even a cocktail!) turns it into an event that I look forward to, and when Iâm out itâs easier to get into the zone. I use MyNoise.net (and this âIrish Coastâ setting) in my headphones so I donât get distracted. I love Acuity for scheduling because the email back and forth of âWhen are you available to chat?â gets old WAY too fast. I also LOVE my SquareSpace website (and was so glad you recommended it) because itâs SO easy to make edits or add new pages to my site when Iâm offering something new. If I had to contact a developer every time I think Iâd really get stalled. Whats on the horizon for your business? Wed love to hear about any upcoming offerings or goals! Iâve recently started offering âResume Reviews for Busy Peopleâ, and âShow + Tell for your Blooming Businessâ is coming soon for newbie biz owners who want to get the words right for their elevator pitches and website copy. My flagship program âGet the Words Rightâ helps creative women nail down a clear elevator pitch, origin story, ideal role/client profile (and more!) in only 4 weeks. Where can we find you and your work? Website: flowandfire.com and Instagram: @flowandfire Are *you* ready to take your business from dream to done this year? Then check out the details for my year-long program before apps close til 2021!
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